E-commerce website costs in Dubai span a wide range depending on platform choice, complexity, product count, and customisation requirements. Understanding the price landscape helps you budget realistically and avoid being oversold or undersold.
**Tier 1: Basic Shopify Store — AED 4,000 – 8,000** A professionally configured Shopify store using a premium theme with customisation to match your brand. Includes: up to 50 products, payment gateway setup (Telr or Stripe), shipping configuration, basic SEO, and mobile optimisation. Suitable for businesses starting out with a limited catalogue.
What is not included: custom functionality, custom integrations, content writing, professional product photography.
**Tier 2: Professional E-Commerce Website — AED 10,000 – 25,000** Custom-designed Shopify or WooCommerce store with unique design (not a template), up to 200 products, full payment gateway integration including BNPL, Arabic/English bilingual content, advanced product filtering, wishlist, reviews system, and full SEO setup. Suitable for established brands entering or expanding in e-commerce.
**Tier 3: Advanced E-Commerce Platform — AED 25,000 – 60,000** Fully custom design, large product catalogue (500+), multi-vendor or marketplace functionality, custom integrations with ERP/CRM/inventory systems, loyalty programmes, automated email sequences, subscription billing, and dedicated performance optimisation. For businesses where e-commerce is a primary revenue channel.
**Tier 4: Enterprise Custom Commerce — AED 60,000 – 200,000+** Headless commerce architecture, custom mobile app integration, complex multi-store setups, B2B pricing, customer portal, advanced analytics dashboards. For large retailers and brands with unique technical requirements.
**Ongoing Monthly Costs to Budget For**
- Shopify subscription: AED 143 – 370+/month
- Hosting (WooCommerce): AED 100 – 400/month
- Payment gateway transaction fees: 2–3.5% per transaction
- Email marketing tool: AED 100–500/month
- Maintenance and updates: AED 400–1,500/month
- Advertising budget: variable
**The Return on Investment Calculation** An AED 15,000 e-commerce website generating 5 orders per day at AED 300 average order value generates AED 547,500/year in revenue. At a 30% margin, that is AED 164,250 net — the website pays for itself in less than 35 days.
Contact Smart Screen Technology for an itemised, honest quote based on your specific requirements.
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